Tuesday, 16 December 2014

Customer discovery using personas


User personas was done at a early point in our group. As a base for this we used the “Design methods for developing services” and to be more specific the second phase of the double diamond process. We divided our group and went to different locations to do customer discovery. Before this we had studied the double diamond process during our work in class at AMK. Our original blog post about this can be found at this link: http://innobird.blogspot.fi/2014/09/we-interview-some-people-and-we-shadow.html#comment-form.   

- Jonne

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